Speakers
Speakers
All of our guest speakers at ASGTG events consistently deliver practical,
real-world content with actionable takeaways that can be implemented immediately.
You can rest assured that there is absolutely no pitching allowed.
Ed Rosenberg
Leader OF ASGTG Sellers community. E-commerce Professional for 25 years and has built multiple PL brands.
- Coming Soon
Victor Rosenman
CEO & Founder of Feedvisor Before starting Feedvisor, Victor was one of the founders of an innovative social media marketing startup and a senior R&D manager at Sun Microsystems. Victor holds a B.Sc. in computer science and an executive MBA from Kellogg Northwestern.
From Insights to Performance: How the Power of AI Combined With Behavioral Insights and Full-Funnel Optimization Can Take Your Advertising to the Next Level
**Presentation Summary:**
Most Amazon sellers rely heavily on a search-driven advertising strategy, which is reactive in nature and constrained in its impact. Learn how to look beyond Sponsored Products campaigns and ACOS by leveraging AMC and DSP to assess the consumer journey, audience profiles, and purchase patterns. Discover how to translate these insights into advertising optimizations that drive incremental sales, increase awareness, and deliver a higher return on ad spend.
What you'll learn:
• The limitations of relying on search-driven advertising alone and why a full-funnel approach drives better results.
• How insights into audience, purchase patterns, and consumer behavior can optimize ads for better performance.
• How combining multiple ad products and a full-funnel perspective improves reach, engagement, and conversion.
• How to leverage multi-dimensional data and the newest generative AI capabilities to determine the winning advertising strategy for your product mix.
• Actionable strategies to implement full-funnel optimization and maximize advertising ROI.
Rafay M.H
Founder of The Uptik
Built & Exited Multiple Brands
Ecommerce professional for 9 Years & TikTok for 5 years.
Swipe Up to Scale Up: Tactical Steps for Explosive Growth on TikTok
- TikTok Shop Growth Hacks for Launch & Scale.
- Solving the "cold start" problem (launched on Tiktok now what?) & how to achieve product-content-market fit fast.
Sheya Fromovitz
Sheya Fromovitz is the COO of Amazing Listers, a top Amazon marketing agency with nearly a decade of expertise. He drives operational excellence and strategic growth, helping Amazon sellers scale their businesses with high-converting listings, compelling branding, and data-driven solutions.
From Clicks to Conversions: Mastering Amazon Listing Optimization
Data-Driven Insights to Elevate Your Brand and Outperform the Competition
The presentation will be fully visual, designed to help Amazon sellers at any level of expertise understand and implement a structured, logical approach to improving their success. It combines actionable DIY strategies with case studies and insights to ensure relevance for both hands-on sellers and those working with service providers.
Key topics will include:
- Optimization Opportunities: Highlighting how large companies often overlook critical listing details, leaving gaps for agile private-label brands to dominate.
- Main Image Mastery: Discussing why the primary image is crucial for driving CTR (click-through rate), and sharing real-world A/B testing results that demonstrate how small visual adjustments can yield substantial impacts on sales. A?B test will both on-Amazon as well as some of the off Amazon platforms.
- How To Craft Perfect Infographics: How to identify the target audience(s) and how to create visuals that speak directly to their needs and preferences.
- Interactive A+ Content: Exploring premium, seamless, and engaging approaches to A+ content that not only elevate brand presentation but also boost conversion rates. There are some cool new concepts that anyone can use here.
- DIY Logic and Professional Insight: Offering practical tools for immediate implementation,
Max Sinclair
Founder of Ecomtent, & ex-Amazonian
Generative Engine Optimization, Optimizing for the future of AI-powered search
DESCRIPTION OF THE TOPIC:
“Google it” as a verb is under siege. As 2025 approaches, a generational shift in the world of search engines and content optimization has already begun. The rise of conversational AI like ChatGPT Search, Perplexity, Amazon RUFUS & Walmart Walby are redefining our relationship with information and search. ChatGPT is already the 10th most visited website in the world, and prompting users to set them as their default search option. Perplexity, an insurgent scale-up, gets +100m queries a week, growing at 25% MoM. According to Andreessen Horowitz, 60% of US consumers used an AI chatbot to research or decide on a product in the last 30 day.
Search has become conversational - the average query on Perplexity is between 10 to 11 words, vs the average query on Google, which is 2 to 3 keywords. 50% of Perplexity queries result in follow-up questions. To rank on these new Large Language Models like Amazon COSMO, businesses must adapt to a new optimization strategy beyond Search Engine Optimization: Generative Engine Optimization (GEO).
- What is GEO
- How to rank on Amazon RUFUS
- How to optimize for COSMO
- How to be discovered on ChatGPT Search
Neha Bhuchar
Neha Bhuchar has worked with Amazon Advertising team @ Amazon.com for over 6 years. Her unique "retail-aware" approach to Amazon Ads has helped hundreds of sellers achieve their sales goals on Amazon. She is co-founder of atom11, an advanced PPC automation and optimization tool for sellers and agencies. She has also been a speaker at events like Prosper Show, Helium Elite, AM PM Podcast, AMA Nordic.
Striking the Perfect Balance: Ad Incrementality with AMC vs. Budget Efficiency
This session will focus on Advanced Amazon Ads: How to grow sales with high spend efficiency. You will learn actionable steps to leverage Amazon Marketing Cloud (AMC), starting from reporting, audience building, and performance tracking. At the same time, we will discuss how to spend efficiently using strategies like dayparting, advanced bid-ops, and retail-aware ads. What's more exciting is that I will give away 3 free tools to help you automate what you learned from Day 1!
Ritu Java
CEO & Co-Founder of PPC Ninja
Ritu Java, CEO of PPC Ninja, empowers professionals with AI insights, runs workshops, and helps brands excel in Amazon Advertising, earning acclaim as a top speaker.
How smart businesses are automating operations with AI
Smart e-commerce sellers are harnessing business process automation to save time, minimize errors, and scale their operations effortlessly. Workflow management tools enable the automation of critical tasks, streamlining day-to-day operations and boosting efficiency. By seamlessly integrating platforms and automating workflows, sellers can shift their focus to strategic decision-making and business growth while delegating repetitive, time-consuming processes to AI based automation and agents..
Assaf Sternfeld
Assaf Sternfeld is the CEO of Cabilly & Co., a leading intellectual property and e-commerce law firm dedicated to supporting Amazon and e-commerce sellers in protecting their businesses and maximizing growth. An experienced e-commerce entrepreneur with an MBA in Tech Management and Strategy, he combines legal expertise with a strategic mindset to help businesses scale, protect their assets, and thrive in the ever-evolving digital marketplace.
IP Mistakes You Can’t Afford to Make: Avoid and Tackle Sellers’ Most Common IP Mistakes
In this keynote session, Assaf Sternfeld, CEO of Cabilly & Co., addresses the critical Intellectual Property (IP) mistakes that Amazon sellers commonly make, which can significantly impact their sales and brand growth.
Based on the findings of a comprehensive poll conducted with Cabilly & Co. clients, Assaf presents data-driven insights into the most prevalent IP errors and their consequences.
- Attendees learn from real-world case studies, where Assaf details the nature of these mistakes, their effects on business, and the steps taken to resolve them.
- The session provides practical, actionable strategies for Amazon sellers to avoid these costly errors, ensuring they can protect their brands and enhance their business success.
- Participants gain valuable knowledge on best practices for IP registration, monitoring, and enforcement. Assaf offers clear guidelines that attendees can implement immediately to prevent account suspensions, handle hijackers, and resolve IP conflicts effectively.
Ed Rosenberg
Leader OF ASGTG Sellers community. E-commerce Professional for 25 years and has built multiple PL brands.
- Coming Soon
Perry Belcher
Specializing in the digital sales side of the force.
Coming Soon
Max Hofmann
Co-Founder of BidX
7 AI-Driven Strategies to Master Amazon Advertising
Takeaways:
Leverage AI for Keyword Research:
Use AI tools to find and target the most effective keywords for your products.
Automate and Optimize Campaigns:
Leveraging AI to analyze and optimize ad campaigns on Amazon for better performance and higher ROI.
Improve Data-Driven Decisions:
Analyze large amounts of data to gain insights and make smarter decisions.
Creative Optimization:
Use AI to test and optimize ad creative elements, improving ad performance.
Jamie Davidson
Veteran Amazon Seller & Co-Founder of Clarity6.ai
How to Re-target / Cross-Sell Amazon Buyers to Drive Sales Using AI
Speech Takeaways:
AI Driven Traffic Sources: Leverage various digital marketing channels such as SEO, social media, and email marketing to drive additional traffic to your Amazon listings and your own e-commerce website, enhancing visibility and exponentially growing sales.
Make AI Data-Driven Decisions: Utilize analytics to gain insights into customer behaviors and preferences across all your selling platforms. This information can guide your inventory, pricing, and marketing strategies, ensuring they are aligned with customer needs.
Automate for Efficiency: Implement automation across operations, customer service, and inventory management to improve efficiency.
Izabella Ritz
CEO & Founder of Ritz Momentum
Brand & Product Development With AI
Speech Takeaways:
Join me for a dynamic session where I'll demystify how AI can be your ultimate tool in branding and product development, even if you're not a tech guru! Here’s what you’re going to discover:
Simplicity at Its Finest: Learn how AI tools require nothing more than your ideas and a few clicks to revolutionize your brand and products.
Customization Capabilities: I'll show you how to use AI to customize your Amazon products and brand identity, making them stand out in a crowded marketplace.
Speedy Innovations: Get ready to find out how to bring your ideas to life in minutes, not weeks, keeping you ahead in the fast-paced online retail environment.
Budget-Friendly Strategies: Discover how AI provides a cost-effective approach to high-quality branding and product development, ensuring your resources are maximized.
Creativity Amplified: See how AI isn’t here to replace your creative touch but to enhance it, making your brand truly unforgettable.
Prepare to Leave Empowered: You'll walk away ready to use AI to make your brand and products on Amazon not just seen, but remembered.
Ritu Java
CEO & Co-Founder of PPC Ninja
Take 30 minutes to Build a Micro tool with AI + Google Sheets, to shave HOURS off your Advertising Tasks
Takeaways:
- You will learn how to engineer the best prompts.
- You will get ideas of micro tools that can be created to improve your team’s productivity.
- You will learn how to integrate ChatGPT inputs with Google Sheets.
Victor Rosenman
CEO & Founder of Feedvisor
Exploring the AI Revolution: How Artificial Intelligence is Reshaping Amazon Selling
Speech Takeaways:
- Understanding the AI Landscape: Gain insights into the latest advancements in AI technology and how they are transforming the way businesses operate on Amazon.
- AI-Powered Tools and Their Limitations: Delve into the capabilities and constraints of AI-driven tools and features, and how sellers can effectively navigate these nuances to optimize their Amazon business.
- Selecting the Right AI-Powered Tools for Your Business: Learn how to evaluate and choose the most suitable AI-driven tools and solutions to align with your business goals and objectives on Amazon.
Matt Kostan
SURPRISE SPEECH TOPIC
4 Insanely Practical AI strategies for Amazon sellers to Actually Drive Sales
You will walk away knowing how to:
- Create a million dollar main image with the power of AI.
- Learn how to make sales from Chat GPT and other AI search engines by forcing them to recommend your brand.
- Double conversion rates by using Amazon's free AI tools that most sellers don't know about.
- Discover a little-known AI tool that quickly creates Amazon main images guaranteed to boost your listing traffic.
Paul Baron
Digital Pioneer & Authentic Brand Builder, Founder & CEO of Influx Catalysts
AI Assistants.
Speech Takeaways:
What You Will Learn:
- AI Assistants vs. Custom GPTs: Gain a foundational understanding of AI Assistants and how they compare to and outperform Custom GPTs, especially in the realms of marketing strategy and content creation.
- Building Brand Voices with AI: Learn the secrets to crafting an AI Assistant that captures and communicates with your brand’s unique voice across all platforms, ensuring a consistent and tailored marketing message.
- Strategizing with AI: Understand how AI Assistants can streamline the development of marketing strategies, from identifying buying beliefs to executing precise email marketing campaigns that resonate with your audience.
What You Will Be Able to Implement:
- Customize AI for Your Marketing Needs: Walk away with the knowledge to create and customize your own AI Assistant that aligns perfectly with your marketing objectives, boosting efficiency and effectiveness.
- Enhanced Content Strategy: Apply AI-generated insights to craft compelling content that engages your target audience, leveraging the assistant's ability to analyze trends, generate creative ideas, and produce content that clicks.
- Solve Real Business Challenges: Use practical workshop insights to tackle common Amazon business pain points, utilizing AI Assistants to optimize operations and elevate your marketing game.